What is deduplication and how does Trujay's service utilize it?

There are several reasons why duplicates may appear after completing your migration process:

  1. In your source CRM, you may have records which have the same name or email address
  2. You may have existing records in your target CRM, which have the same name or email addresses as the records in your source CRM

For both cases, our Trujay migration service offers a deduplication option.


Deduplication is the process that eliminates duplicates in your CRM platform.

Say you perform a Salesforce to HubSpot CRM migration, and there are several contacts in the source CRM that have identical email addresses with multiple opportunities and activities assigned to each.

Our Trujay service can successfully move all related items by migrating one of the Salesforce contacts using the identical email address to the HubSpot CRM, and then assigning all items related to all contacts using the email address, to said email address.

Our Trujay migration service offers a deduplication option for the following CRMs:

  • Highrise
  • HubSpot
  • Microsoft Dynamics
  • Pipedrive
  • Capsule
  • Salesforce
  • Vtiger

Can't find your CRM on our list?

Reach out to our expert to request a consultation on a possible solution here.